No, it’s not celebrated in Aotearoa, although Black Friday is now firmly on the retailers’ calendar, replacing Boxing day (December 26) as the day with the highest retail turnover. Besides, it celebrates a myth and a whitewashing of America’s colonial past.
Before ill health forced me into early retirement 15 years before I anticipated, I worked for the New Zealand subsidiary of a multinational information technology company. The managing director of the NZ subsidiary was typically (but not always) a foreign national – often American. In the early years of the 1990s an American was appointed to the role of managing director, and in his wisdom, he decided that as the parent company headquarters were located in the US, the NZ subsidiary should follow the American tradition of Thanksgiving. Staff located in Auckland where the NZ head office was located were “treated” to a luncheon with turkey and speeches that were mostly meaningless to the attendees. Staff in the fifteen or so branches scattered across the country were “less fortunate”, as all we were “treated” to was turkey sandwiches that had been couriered to each staff member in every branch.
I hate to think what it cost the company, as turkey was almost unknown here at the time. I presume it was imported specially for the occasion. The six staff members in the branch I was based at took one bite of a sandwich, and instantly tossed all their sandwiches into the rubbish. None of us had tasted turkey before, and not one of us liked the taste one tiny bit. The same occurred in every branch, and apparently most of the turkey served in Auckland had a similar fate. It’s not something the Kiwi palate could easily accommodate.
No one had the courage to inform the managing director what they thought of the whole Thanksgiving fiasco, so he decided to celebrate Thanksgiving the following year. While many Auckland staff found excuses not to attend the luncheon, the branches hatched up a plan of their own. Every sandwich package delivered to the branches was carefully repackaged, addressed to the Managing director and sent by overnight courier back to Auckland. There were about 80 staff members across all the branches, so when he arrived at his office the following morning, the managing director found 80 packages of stale turkey sandwiches waiting for him.
We never heard mention of Thanksgiving again.